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In the West it’s often considered that it takes 10,000 hours of study for the average person to become an expert in their subject. But in Japan you’re not considered a master of your craft until you’ve spent 60,000 hours refining your skills. That’s the equivalent of working eight hours a day, 250 days a year for 30 years.
PLANO, Texas (March 1, 2019) – Toyota Motor North America (TMNA) today reported February 2019 sales of 172,748 vehicles, a decrease of 5.2 percent from February 2018 on a volume and daily selling rate (DSR) basis.
In the 2019 Kelley Blue Book 5-Year Cost to Own Awards, Lexus took home the title of ‘Best Luxury Brand’, while four Lexus and three Toyota vehicles topped their segments.
PLANO, Texas (February 25, 2019) – Lexus is giving buyers of the 2019 IS 300 F SPORT a new way to express their style with the introduction of the Black Line Special Edition. Limited to 900 units for 2019, the new IS 300 Black Line brings together unique features and subtle styling changes that add a custom touch to this dynamic sport sedan.
For the eighth year in a row, Lexus is the highest-ranking nameplate in the J.D. Power Vehicle Dependability Study, while Toyota slides into the No. 2 spot to tie with Porsche.
NEW YORK (February 11, 2019) — To celebrate the launch of the first-ever 2019 UX, a luxury compact crossover engineered for the city, Lexus partnered with designer John Elliott to create the “Sole of the UX” — custom tires inspired by his John Elliott x Nike AF1 shoe. The tires reimagine the classic silhouette of Elliott’s sneaker, embodying the spirit of clean, purposeful, and modern design. Tires that, like the crossover itself, are inspired by and designed for the city.
PLANO, Texas (February 5, 2019) – In the age of increased online shopping, automatic bill payments and the growing prevalence of minimalist lifestyles, drivers are also looking for ways to simplify their overall automotive experience. What could be easier than a single monthly payment for their lease that includes insurance, scheduled maintenance and other services?
PLANO, Texas (February 1, 2019) – Toyota Motor North America (TMNA) today reported January 2019 sales of 156,021 vehicles, a decrease of 6.6 percent from January 2018 on a volume basis. With the same number of selling days year over year, sales were down 6.6 percent on a daily selling rate (DSR) basis.
CHICAGO (Jan. 31, 2019) – Lexus luxury rolls into McCormick Place Feb. 9-18 for the Chicago Auto Show. Debuting at the show include the 2019 Lexus NX F SPORT Black Line Special Edition and LC 500 Inspiration Series. Also featured in the 15,500 square-foot display include the 2020 Lexus RC F Track Edition and LC Convertible Concept, which were both unveiled in Detroit last month.
PLANO, Texas (January 31, 2019) – A driving experience is anything but ordinary in the NX 300 F SPORT. It grabs the senses with its detailed design, handling performance and sound. Now guests have another opportunity to distinguish themselves in the new 2019 Lexus NX F SPORT Black Line Special Edition with additional styling and accessories built on the same popular F SPORT base.
CHICAGO (January 30, 2019) – Lexus is bringing some heat to the 2019 Chicago Auto Show with the first public appearance of the 2019 LC 500 Inspiration Edition. The third vehicle in the Lexus Inspiration Series, this LC 500 is a limited-edition model that features a unique mix of colors and features that build on the coupe’s stunning design.
DAYTONA BEACH, Fla. (January 28, 2019) – Lexus and newly formed race team AIM VASSER SULLIVAN (AVS) opened the 2019 IMSA WeatherTech SportsCar Championship season this weekend with top-five finishes for both Lexus RC F GT3s, including a second-place podium result for the AVS No. 12 Lexus.
DAYTONA BEACH, Fla. (January 24, 2019) – Newly formed race team AIM Vasser Sullivan (AVS) is set to campaign the No. 12 and No. 14 Lexus RC F GT3s in the IMSA WeatherTech SportsCar Championship beginning this weekend at the Rolex 24 at Daytona.
DETROIT (Jan. 14, 2019) – Freshly updated for the 2020 model year, the RC F coupe now boasts improved performance, revised styling and an all-new, limited production Track Edition. With the introduction of the RC F Track Edition, hard core driving enthusiasts no longer have to decide between a luxury car for the street and a serious performance car for the track. Blending the luxury and craftsmanship of Lexus with performance upgrades typically reserved for exotic sportscars, the RC F Track Edition is capable of turning hot laps all afternoon and being driven home that night. It’s the latest milestone for the F performance brand that will continue to evolve as an important pillar of the overall strategy at Lexus.
DETROIT (January 11, 2019) – Lexus shocked the automotive world in Detroit three years ago with the debut of the LC coupe. It was a testament to the brand’s new sense of creative ambition, but it was only just the beginning. Since then, the Lexus design team has been exploring the brand’s evolution and the latest result of those explorations will make its debut at the 2019 North American International Auto Show with the world premiere of the Lexus LC Convertible Concept.
DETROIT (Jan. 9, 2019) – Lexus will bring luxury to the Cobo Center when the 2020 Lexus RC F Track Edition makes its world premiere during the 2019 North American International Auto Show, Jan. 14 – 27. This marks the 30th anniversary for Lexus at the NAIAS.
Tune-in to watch live from #NAIAS on Jan. 14 @ 1:10 PM EST: https://livestream.com/lexusinternational/Detroit2019
LAS VEGAS, Jan. 7, 2019 – Toyota and Lexus are bringing industry-leading connected car capabilities to their vehicles in the United States.
PLANO, Texas (Jan. 3, 2019) — Today Lexus unveils a new marketing campaign to launch the first-ever 2019 UX, a luxury compact crossover. Originally released as a concept in 2016, the UX was deliberately designed and engineered for the city and the “modern urban explorer” — those seeking a fresh, contemporary and dynamic take on luxury driving; buyers with an imaginative lifestyle who explore, experiment and defy.
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